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SEO & PPC


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Digital Marketing is a highly dynamic field that requires innovative approach combined with strategic planning and execution. While sky is the limit as a digital marketer, one definitely needs to be proficient with the basic skillset required to pursue this field as a career.


Search Engine Optimization (SEO)

With authentic Search Engine Optimization, marketers enhance the visibility of websites in popular search engine result pages (SERPs). With growing demand of quality SEO services internationally, career opportunities as a SEO professional are infinite.

SEO is about giving priority to even small details, and that is something we cautiously take care of, and make sure that all our trainees get thoroughly aware of the global SEO standards.

To make our trainees confident about their newly learned skills, we allow them to work on live projects, and gain real world experience of how things are actually done.

Experts at Soft System Solution have been closely working with the constantly changing Search Engine Optimization guidelines, and efficiently catering to the diverse SEO needs of our various clients. Under their guidance, you will get to learn how to flourish in this trade.

Highlights of our SEO training program:

  • Introduction to SEO
  • Introduction to Google Algorithm Updates (like Panda and Penguin)
  • Knowledge of Online Marketing/Internet Marketing
  • On Page-Optimization
  • Off-Page-Optimization
  • Introduction to Google Analytics
  • Introduction to SMO
  • Website Analysis
  • Competitor Analysis

Training for Pay Per Click is also a part of our SEO Industrial Training. It is a highly result-driven technique to jump-start any online venture, or to gain substantial visibility online and cherish filtered traffic.

Along with methodical acquaintance of consumer-behavior, one must also be able to create ad campaigns that deliver results in the lowest possible expenditure, to become a successful PPC professional. Once you become good at that, what you can achieve in your career is limitless. We aim to make students understand all the major guidelines of this technique of advertising, so that they can develop as smart PPC professionals.

Our Industrial PPC training will cover:

  • Introduction to PPC
  • Introduction to AdWords
  • Account Management
  • Keywords Targeting
  • Create Ads and Campaigns
  • Campaign Management and Tweaking
  • Budget and Bidding

    Why Choose Soft System Solution?

  • Nurture your skills and get the right corporate exposure
  • Gain a good practical knowledge along with hands- on training
  • Learn from experienced professionals
  • In depth theoretical classes
  • Comprehensive training programs
  • Doubt resolution sessions with the mentor
  • Guidelines to improve communication skills
  • Counseling for campus to corporate transition
  • Training as per the best standard working modules
  • In house placement opportunities for outstanding trainees
  • Stay informed of latest web versions and algorithms
  • Get a certification that is well recognized in the industry
  • Development through detailed assignments

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